Promoted tweets

If your ever on Twitter then you’ll understand the issue. Whatever you use the networking platform for whether its to keep in touch with updates from celebs and other wanabes or to stay in tune with the latest technology updates etc, the choice is yours of course, but there are occasions when your timeline becomes cluttered with ‘promoted’ tweets regarding some super fantastic product or service.

What is it?
Companies often rely on advertising and promotion for their wares, and using a popular social network is no exception. Chucking a lot of money to someone that can tell everyone how good you are or why they should use your services is surely a good thing right?

Do we need it?
Frankly the answer is NO! To me i see it as spam in my timeline, in my early days of Twitter i would block any of the offending companies that have paid their wasted budget to having a promoted tweet. Yes blocking the crap has worked to some degree, but you soon realise that this is going to be an endless task.

Do they need to do it?
We could all argue the toss on this, but from my own experiences all the promoted tweets that ive seen or blocked have come from large companies or well-known brandings. So do they really need to spam every Twitter user to tell us how good they are when they are already a well-known household name or have been established so firmly into the ground all throughout your entire life we already know about their brand, goods or services?

What can we as a consumer do about it?
Nothing, yep you heard it right. Yes you can block each offender everytime you receive such unwanted crap, but theres no way of filtering out this stuff from your timeline whether you view on a mobile device or directly through a browser.
As an alternative to endlessly blocking each ‘offender’ why not simply send them a nice polite tweet thanking them for the spam? If enough people done this i’m sure they would get the message clear enough!

Will it ever end?
You’re joking right? How would Twitter exist and keep maintaining its services for you without generating some kind of income to keep its supply, so no it will never end and not ever when advertising/promotion is probably seen as someones main source of income.